Every Screen on the Planet: The Secret Story of TikTok is an explosive investigative work that reveals how one app transformed global culture, politics, and technology.

Inside TikTok’s Rise to Power

Written by Harvard-trained lawyer and investigative journalist Emily Baker-White, this 368-page exposé takes readers deep into the world’s most valuable startup. Discover how TikTok’s mysterious algorithm captured billions of users and reshaped how we consume content online.

What You’ll Discover

• Algorithm secrets: How ByteDance’s technology revolutionized social media
• Corporate power struggles: Behind-the-scenes battles that shaped the company
• Surveillance concerns: Data privacy issues and government scrutiny
• Geopolitical warfare: US-China tensions and the fight for TikTok’s future
• Cultural impact: How one app influenced billions globally

Why This Book Matters

Baker-White’s reporting led to significant scrutiny of TikTok and ongoing criminal investigations. Her investigative work combines legal expertise with deep technology industry knowledge, offering unprecedented access to one of the most controversial companies of our time.

Book Details

Publisher: Pan Macmillan Australia
Publication Date: October 2025
Pages: 368
Format: Paperback
Language: English
ISBN: 9781035049271

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