Stop Being a Bad Negotiator by Sandeep Das starts from an uncomfortable truth: all of us negotiate constantly, for salaries, promotions, funding, rent, respect and more, yet most of us are not very good at it.
About Stop Being a Bad Negotiator
Das argues that popular advice has sold us a comforting story in which negotiation is rational, collaborative and neatly win-win. In practice, he says, the real negotiation happens beneath the surface, in emotions, biases, perceptions, fear, ego, status and storytelling. Stop Being a Bad Negotiator takes apart the common myths and replaces them with practical, tested insights that hold up in real situations.
The book is written for a wide range of everyday scenarios: leading teams, closing sales, raising money, buying a house, managing vendors or asking for a better salary. It uses a sharp, readable style with more than fifty illustrations, business stories and popular culture references, positioning itself as a survival manual for modern life rather than a theory-heavy textbook.
Published by Penguin Business, an imprint of Penguin Random House India, this 256-page paperback (ISBN 9789377300609) is scheduled for October 2026 with an India MRP of ₹399. Its closing message is blunt: you do not get what you deserve in life, you get what you negotiate.
For professionals and anyone who dreads difficult conversations, Stop Being a Bad Negotiator is a Coming Soon title worth watching.
