The Story Map by Sandeep Nair turns storytelling from talent into technique. How well you tell a story decides how far your ideas travel—but most good ideas stay stuck because we believe storytelling is a gift you’re born with.
About The Story Map
Drawing on fifteen years of building global brands across India, the UK and Southeast Asia, Sandeep Nair distils storytelling into a simple framework: Soul, Body and Spirit. Soul tells you what to say. Body shows you how to organize it. Spirit tunes it to your audience and the moment. For the professional who has something to say and needs to say it well, The Story Map is a practical Penguin Business paperback system for communicating ideas with greater clarity and impact. ISBN 9789377303969, 344 pages, August 2026. Penguin Random House India.
